{"id":57129,"date":"2026-01-15T12:15:02","date_gmt":"2026-01-15T11:15:02","guid":{"rendered":"https:\/\/smartgroup.no\/?page_id=57129"},"modified":"2026-04-27T19:12:13","modified_gmt":"2026-04-27T17:12:13","slug":"privacy-policy-smartgroup-as","status":"publish","type":"page","link":"https:\/\/smartgroup.no\/en\/privacy-policy-smartgroup-as\/","title":{"rendered":"Privacy Policy - SmartGroup AS"},"content":{"rendered":"\n

Last updated:<\/strong> 15.01.2026<\/p>\n\n\n\n

This Privacy Policy explains how SmartGroup AS<\/strong> (\u201cwe\u201d, \u201cus\u201d) collects and uses personal data when you visit smartgroup.no<\/strong>, shop in our online store, contact us, or subscribe to marketing.<\/p>\n\n\n\n

\n\n\n\n

1. Who we are<\/strong><\/h2>\n\n\n\n

Controller:<\/strong> SmartGroup AS
Address:<\/strong> Fornebuveien 46, 1366 Lysaker, Norway
Organisation number:<\/strong> 999 615 147
Email:<\/strong> post@smartgroup.no
Support: <\/strong>post@smartgroup.no
Phone:<\/strong> +47 649 59 444<\/p>\n\n\n\n

Privacy contact:<\/strong> post@smartgroup.no
DPO:<\/strong> We have not appointed a DPO.<\/p>\n\n\n\n

If we market or sell to the UK, processing may also be subject to UK GDPR<\/strong>.<\/p>\n\n\n\n

\n\n\n\n

2. What personal data we collect<\/strong><\/h2>\n\n\n\n

We may collect the following categories of personal data:<\/p>\n\n\n\n

    \n
  • Identity & contact:<\/strong> name, email, phone number, address, country
    <\/li>\n\n\n\n
  • Account data:<\/strong> login details, preferences, order history
    <\/li>\n\n\n\n
  • Order & payment:<\/strong> products purchased, payment status, invoices, VAT details
    (We do not store full card details.)<\/em>
    <\/em><\/li>\n\n\n\n
  • Shipping:<\/strong> delivery address, tracking number, carrier updates
    <\/li>\n\n\n\n
  • Customer support:<\/strong> messages, emails, attachments, order references
    <\/li>\n\n\n\n
  • Marketing:<\/strong> newsletter subscriptions, consent and opt-out records
    <\/li>\n\n\n\n
  • Technical data:<\/strong> IP address, device\/browser, pages viewed, cookies
    <\/li>\n<\/ul>\n\n\n\n

    We do not request sensitive personal data. If you voluntarily share such information (e.g. accessibility needs), it will only be used to handle your request and limited to what is necessary.<\/p>\n\n\n\n

    \n\n\n\n

    3. How we collect data<\/strong><\/h2>\n\n\n\n

    We collect data:<\/p>\n\n\n\n

      \n
    • Directly from you (checkout, forms, email, phone)
      <\/li>\n\n\n\n
    • Automatically (cookies and similar technologies)
      <\/li>\n\n\n\n
    • From service providers (payment confirmation, delivery updates)
      <\/li>\n<\/ul>\n\n\n\n
      \n\n\n\n

      4. Why we use personal data<\/strong><\/h2>\n\n\n\n

      We use personal data to:<\/p>\n\n\n\n

        \n
      • Run and secure our website and online store
        <\/li>\n\n\n\n
      • Process orders, payments, deliveries, returns, and warranty
        <\/li>\n\n\n\n
      • Provide customer support
        <\/li>\n\n\n\n
      • Comply with legal and accounting obligations
        <\/li>\n\n\n\n
      • Improve our website and services
        <\/li>\n\n\n\n
      • Send marketing communications where permitted
        <\/li>\n<\/ul>\n\n\n\n
        \n\n\n\n

        5. Legal bases<\/strong><\/h2>\n\n\n\n

        We process personal data based on:<\/p>\n\n\n\n

          \n
        • Contract<\/strong> \u2013 to process orders and manage accounts
          <\/li>\n\n\n\n
        • Legal obligation<\/strong> \u2013 accounting, tax, consumer law
          <\/li>\n\n\n\n
        • Legitimate interests<\/strong> \u2013 security, fraud prevention, customer support, service improvement
          <\/li>\n\n\n\n
        • Consent<\/strong> \u2013 newsletters, non-essential cookies, and marketing where required
          <\/li>\n<\/ul>\n\n\n\n

          You may withdraw consent at any time.<\/p>\n\n\n\n

          \n\n\n\n

          6. Marketing<\/strong><\/h2>\n\n\n\n
            \n
          • Email newsletters<\/strong> are sent only if you have subscribed or where permitted by law.
            <\/li>\n\n\n\n
          • You can unsubscribe at any time via the link in each email.
            <\/li>\n\n\n\n
          • If we use advertising or retargeting cookies, these are only activated with your consent.
            <\/li>\n<\/ul>\n\n\n\n

            Tools may include: Brevo<\/strong><\/p>\n\n\n\n

            \n\n\n\n

            7. Cookies and tracking<\/strong><\/h2>\n\n\n\n

            We use:<\/p>\n\n\n\n

              \n
            • Necessary cookies<\/strong> (site functionality, checkout, security)
              <\/li>\n\n\n\n
            • Analytics cookies<\/strong> (site usage and improvement)
              <\/li>\n\n\n\n
            • Marketing cookies<\/strong> (campaign measurement, ads)
              <\/li>\n<\/ul>\n\n\n\n

              Non-essential cookies are used only with your consent.
              You can manage or withdraw consent via Cookie settings<\/strong><\/p>\n\n\n\n

              See Cookie Policy<\/strong> for details. https:\/\/smartgroup.no\/cookie-policy-smartgroup-as\/<\/p>\n\n\n\n

              \n\n\n\n

              8. Sharing of data<\/strong><\/h2>\n\n\n\n

              We share personal data only when necessary, with:<\/p>\n\n\n\n

                \n
              • Website hosting and e-commerce providers
                <\/li>\n\n\n\n
              • Payment providers (e.g. Visa \/ Mastercard \/ Klarna \/ American Express\/ PayPal<\/strong>)
                <\/li>\n\n\n\n
              • Shipping and logistics partners (e.g. [UPS \/ DHL \/ Posten \/ Bring])
                <\/li>\n\n\n\n
              • Email, analytics, and customer support tools
                <\/li>\n\n\n\n
              • Professional advisers and public authorities where required by law
                <\/li>\n<\/ul>\n\n\n\n

                All processors act under data processing agreements where required.<\/p>\n\n\n\n

                \n\n\n\n

                9. International transfers<\/strong><\/h2>\n\n\n\n

                Some providers may process data outside the EEA\/UK.
                When this happens, we use appropriate safeguards such as:<\/p>\n\n\n\n

                  \n
                • EU Standard Contractual Clauses (SCCs)
                  <\/li>\n\n\n\n
                • UK transfer addendum \/ IDTA (where applicable)
                  <\/li>\n<\/ul>\n\n\n\n

                  You can request more information about safeguards by contacting us.<\/p>\n\n\n\n

                  \n\n\n\n

                  10. Security<\/strong><\/h2>\n\n\n\n

                  We use appropriate technical and organisational measures, including:<\/p>\n\n\n\n

                    \n
                  • Encrypted connections (HTTPS)
                    <\/li>\n\n\n\n
                  • Access controls and limited access
                    <\/li>\n\n\n\n
                  • Secure hosting and backups
                    <\/li>\n<\/ul>\n\n\n\n

                    We aim to collect and store only the data we need.<\/p>\n\n\n\n

                    \n\n\n\n

                    11. Retention<\/strong><\/h2>\n\n\n\n

                    We keep personal data only as long as necessary, including:<\/p>\n\n\n\n

                      \n
                    • Orders and accounting:<\/strong> typically 5 years as required by law
                      <\/li>\n\n\n\n
                    • Customer accounts:<\/strong> While active, then deleted after 24 months of inactivity
                      <\/li>\n\n\n\n
                    • Support requests:<\/strong> 12\u201336 months
                      <\/li>\n\n\n\n
                    • Marketing data:<\/strong> until you unsubscribe or withdraw consent
                      <\/li>\n\n\n\n
                    • Cookie consent logs:<\/strong> 12\u201324 months
                      <\/li>\n<\/ul>\n\n\n\n
                      \n\n\n\n

                      12. Your rights<\/strong><\/h2>\n\n\n\n

                      You have the right to:<\/p>\n\n\n\n

                        \n
                      • Access your data
                        <\/li>\n\n\n\n
                      • Correct inaccurate data
                        <\/li>\n\n\n\n
                      • Request deletion (where applicable)
                        <\/li>\n\n\n\n
                      • Restrict or object to processing
                        <\/li>\n\n\n\n
                      • Data portability
                        <\/li>\n\n\n\n
                      • Withdraw consent at any time
                        <\/li>\n<\/ul>\n\n\n\n

                        To exercise your rights, contact post@smartgroup.no<\/strong>.
                        We normally respond within one month.<\/p>\n\n\n\n

                        \n\n\n\n

                        13. Complaints<\/strong><\/h2>\n\n\n\n

                        You may complain to:<\/p>\n\n\n\n

                          \n
                        • Norwegian Data Protection Authority (Datatilsynet)<\/strong>
                          <\/strong><\/li>\n\n\n\n
                        • UK Information Commissioner\u2019s Office (ICO)<\/strong> if UK GDPR applies
                          <\/li>\n<\/ul>\n\n\n\n

                          We encourage you to contact us first to resolve any concerns.<\/p>\n\n\n\n

                          \n\n\n\n

                          14. Children<\/strong><\/h2>\n\n\n\n

                          Our services are not intended for children under 13<\/strong> without parental involvement.
                          We do not knowingly collect personal data from children beyond what is necessary to fulfil an order.<\/p>\n\n\n\n

                          \n\n\n\n

                          15. Changes<\/strong><\/h2>\n\n\n\n

                          We may update this Privacy Policy from time to time.
                          The current version will always be available on this page with an updated date.<\/p>\n","protected":false},"excerpt":{"rendered":"

                          Last updated: 15.01.2026 This Privacy Policy explains how SmartGroup AS (\u201cwe\u201d, \u201cus\u201d) collects and uses personal data when you visit smartgroup.no, shop in our online store, contact us, or subscribe to marketing. 1. Who we are Controller: SmartGroup ASAddress: Fornebuveien 46, 1366 Lysaker, NorwayOrganisation number: 999 615 147Email: post@smartgroup.noSupport: post@smartgroup.noPhone: +47 649 59 444 Privacy […]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-57129","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nPrivacy Policy \u2013 SmartGroup AS - SmartGroup<\/title>\n<meta name=\"robots\" content=\"noindex, nofollow\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Privacy Policy \u2013 SmartGroup AS - SmartGroup\" \/>\n<meta property=\"og:description\" content=\"Last updated: 15.01.2026 This Privacy Policy explains how SmartGroup AS (\u201cwe\u201d, \u201cus\u201d) collects and uses personal data when you visit smartgroup.no, shop in our online store, contact us, or subscribe to marketing. 1. 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